What sellers often miss
Many owners believe they should personally handle most buyer communications because they know the business better than anyone else. While that is true, knowledge and process management are different skills. Buyers benefit when owners become distracted. Sellers benefit when experienced advisors manage the process and protect management’s time.
The takeaway
The most successful owners never stop running their business during a transaction. They trust their advisors to manage the process while they focus on maintaining performance, supporting employees, serving customers, and delivering results. A strong quarter during a sale process is often worth more than a perfectly answered email.
Illustrative, not your deal. Where the book uses dollar figures, they are there to show how something works, not to describe your business. Your banker, your accountant, and your attorney will put real numbers to your own situation. Full note.
Terms this chapter uses
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