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The Seller’s Playbook

Rule 10 of 34 · Part 2, Going to Market

The quality of your advisors often determines the quality of your outcome.

Chapter 10: Building the Right Advisory Team

Who do I need on my side, and how do I choose them?

What sellers often miss

Many owners assume advisors merely facilitate paperwork and introductions. The best advisors do much more. They influence buyer perceptions, negotiation dynamics, transaction structure, and ultimately financial outcomes. An experienced advisory team can often create value that far exceeds its cost.

The takeaway

You will likely spend years building your business but only months selling it. The advisors you choose during that period can have a lasting impact on your financial future. Select advisors based on experience, expertise, credibility, and alignment with your goals, not simply on cost.

Figure from the book · Chapter 10
Figure from Building the Right Advisory Team. Six seats at the table, and the piece of the outcome each one protects.
Six seats at the table, and the piece of the outcome each one protects.

Illustrative, not your deal. Where the book uses dollar figures, they are there to show how something works, not to describe your business. Your banker, your accountant, and your attorney will put real numbers to your own situation. Full note.

Terms this chapter uses

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