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The Seller’s Playbook

Glossary · Part 1, Before You Go to Market

Add-backs

Expenses added back to reported profit because they are not part of the true, ongoing cost of the business, such as the owner’s personal expenses or one-time costs. See normalized EBITDA.

Where it shows up in the book

Look it up in a sentence, then read the chapter

Nothing in the book needs a dictionary of jargon to follow, but when a piece of deal language shows up, this is where it is defined. The chapters hold the reasoning.